Taco Bell Expanding Live Más Cafes in Southern California and Texas

With the introduction of Refrescas, a new premium drink selection, and the development of its Live Más Café concept across Southern California and Texas, Taco Bell is increasing its footprint in the beverage industry while simultaneously extending its presence in the market for beverages.

It is planned that by the fall of 2025, the business will have expanded its Live Más Café to a total of thirty locations across Southern California, including Irvine, San Diego, and Los Angeles County, in addition to Texas.

In these cafes, which will be situated within Taco Bell restaurants that are already in operation, “Bellristas” will be responsible for the creation of more than thirty trademark beverages. These beverages will include Refrescas, Churro Chillers, and Dirty Baja Blast sodas.

The year before last, Taco Bell established its very first Live Más café in San Diego County. This was accomplished through a cooperation with Diversified Restaurant Group, which is one of the major franchisees of Taco Bell.

An additional partnership between Diversified Restaurant Group and Taco Bell will be established for the opening of certain of the planned cafés.

A total of six beverages are included in the new Refrescas collection. These beverages include three Agua Refrescas, two Rockstar Energy Refrescas, and a frozen Refresca Freeze.

A glimpse at the new beverages is presented here

In order to deliver a subtle caffeine boost of 52 milligrams per drink, Agua Refrescas are a twist on the classic Mexican beverage. These drinks are combined with authentic freeze-dried fruit pieces and green tea. Strawberry Passionfruit, Dragonfruit Berry, and Mango Peach are the three varieties that are offered for purchasing the beverages.

Pineapple Lime and Tropical Punch are the two varieties of Rockstar Energy Refrescas that have been developed specifically for Taco Bell; they are available for purchase. In order to provide a tasty and energizing boost, each beverage contains 200 milligrams of caffeine.

For a refreshing and refreshing treat, the Refresca Freeze is a frozen version of the Refresca line. It is crafted with actual freeze-dried fruit bits and features a powerful Strawberry Lime flavor.

Taco Bell restaurants around the country are currently stocking the collection they have released. The new beverages can be purchased for anywhere from $3.79 and $4.49, dependant on the size and type of beverage purchased.